GIFF – Redefining Business Finance for SMEs

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A global economy is characterised not only by the free movement of goods and services but, more importantly, by the free movement of ideas and of capital.”     ~ George Soros

As a fully digitized lending platform, Capital Float provides flexible credit products to small and medium enterprises that are working towards achieving business growth. The Great Indian Finance Festival (GIFF) has been initiated to add further impetus to this objective. Organised in the Q2 of every financial year, this exclusive SME loan carnival brings opportunities for SMEs to get Capital Float’s business loans at reduced interest rates. This helps SMEs in procuring adequate capital to prepare for the festive season in India when the retail industry has maximum revenue-generating opportunities.

GIFF is driven by the vision that in a huge and culturally-diverse country like India, it is significant to fuel growth and entrepreneurship by providing access to finance to high potential, but traditionally under-served SMEs.

Building on Government initiatives

The launch of government-backed schemes such as Pradhan Mantri Jan-Dhan Yojana led to a considerable increase in the number of bank accounts, but reportedly only about 15% of adult customers used these accounts to receive or make payments. Furthermore, as per a study by the Ministry of Micro, Small & Medium Enterprises, only 6% of small businesses obtain finance from organised lenders, hinting at the challenges for SMEs in getting loans¹. To sustain an economic growth rate of 7% to 8% per annum, there has to be a focus on widening the scope of financial institutions.

A survey involving 540 SMEs by the Firstbiz and Greyhound Knowledge Group in 2016 revealed that over 90% of the SMEs in India found ‘lack of easy finance and credit instruments’ to be their most critical challenge.

With a deep understanding of the market, Capital Float has consistently worked to provide easier access to loans to SMEs when compared to traditional banking channels. We bring you customized working capital solutions, borrower experience enhanced by technology and convenient processes to power your journey. Our objective is to enable SMEs in India to #BreakLimits and realize their true business potential.

The Indian SME is becoming a digital entity

A big change in the credit market comes from the digital lifestyle of Indian consumers. Currently, India is the second largest smartphone market with a user base of over 230 million. Moreover, an increasing number of SMEs are operating online by partnering with ecosystem juggernauts like Amazon, Flipkart, Alibaba, etc. Post demonetization in November 2016, a significant number of enterprises installed POS terminals at their stores, through which consumers could engage in cashless transactions. The Government has digitized data through initiatives like AADHAAR and GSTN, which can be used by Fintech lenders like Capital Float to assess and underwrite borrowers with higher levels of accuracy.

Capital Float has emerged a market leader in this environment by establishing itself as an online lending platform that offers customized working capital solutions. We have tailored a wide SME loan portfolio to ensure that we have a loan for every kind of SME and micro-entrepreneur in the country. For instance, we provide Online Seller Finance for e-commerce sellers operation on leading online marketplaces, and also service retailers using POS machines from the likes of Pine Labs, Mswipe, ICICI Merchant Cash Services, etc.

By using Capital Float services during GIFF, business credit seekers can get loans from ₹1 lakh to ₹100 lakhs starting from 16%. This is coupled with our BAU processes to enhance borrower experience in the form of live chats, knowledge centres and means to track loan application status online.

Conclusion

GIFF welcomes businesses from across the country to empower their journey for the festive season in 2017. Capital Float is ready to take quick and accurate lending decisions for them. We have comprehensive credit packages unfettered by restrictive lending policies, inflexible collateral requirements and slow disbursals times. SMEs can apply for loans online in ten minutes, upload the documentation required and receive funds in their account within three days.

In a phase where banks have tightened their purse strings to deal with bad loans, NBFCs are coming up with new strategies to spark up the investment drive. Capital Float is leading the initiative through GIFF, thereby contributing to the growth of SMEs in India. Providing cutting-edge working capital solutions for the SME sector is our organisation’s raison d’etre, and we have planned our policies accordingly.

Know more about the Great Indian Finance Festival 2017 at https://www.capitalfloat.com/giff